Back in July, Tim Cook, the CEO of Apple said, “The products we make combined with the apps you [developers] create, can fundamentally change the world. Really, I can’t think of a better reason to get up in the morning.”
As a consumer, I would have to agree with Tim’s comment. I am sure you have seen how apps, your smart phone and other technologies have made your life better. I’m constantly on my phone or computer looking up new information, checking the weather forecast or reading an e-book.
As a Christian, I know that it is Jesus who is fundamentally changing the world, not an app. Jesus said, “I came so they can have real and eternal life, more and better life than they ever dreamed of.” (John 10:10 The Message) And it is my privilege as a believer to bring that message to others.
As a missionary, I spend the best hours of my day bringing these two things together—connecting Christ to people through a relevant forum. I recently finished a campaign for Cru’s Summer Projects—short term missions opportunities for college students to go almost anywhere in the world to learn how to effectively share their faith. It is a tremendous opportunity that has mobilized thousands of students every summer. This past summer, more than 98,000 people heard the gospel through our students!
Because of the incredible influence college students can have during the summer, it is my job to help them find the best way to spend their time. My team and I created marketing print pieces, and a sticker to tell them about Summer Projects. On top of that, I updated the Summer Project website to be more searchable and created a mobile website specifically designed to be touch friendly.
I saw a 2011 study that teens used 256% more mobile data in the third quarter of 2011 than in the same time period of 2010! Clearly being on top of web and mobile technology is important in reaching teens and college students.
I never thought I would end up as mobile web designer. 🙂 Thanks for your part in allowing me to be innovative in connecting students with the Gospel.